Human skin is an amazing organ, capable of being revitalized with the use of the right ingredients. Over the years, people have used a variety of products ranging from milk to honey to change the tone and texture of their skin. There are some proven ingredients that can reverse the effects of aging on your skin.

Among these are anti-oxidants that work by countering ‘free radicals’ that harm an individual’s DNA and increase signs of aging. Free radicals can also lead to circles under the eyes, dull skin, and much more. Here are some important ingredients that one can include in their cosmetic products to make them more effective at countering the effects of aging on the skin.

Green Tea Extract

Green tea is a popular health drink that has been used for generations for a variety of health purposes. Much of Green tea’s health benefits come from nutrients known as polyphenols, which fight free radicals in the body. These nutrients can help repair sun damage on the skin and can even shield the individual from getting skin cancer. Typically, green tea extracts can be found within sunscreen creams to help increase protection from the harmful effects of the sun. Green tea extracts are also used in skin care products, such as lotions and creams to combat the effects of aging.

Retinol

This is a product that is made from Vitamin A. Retinol works by increasing the amount of collagen that your skin has, thus making your skin firm and wrinkle-free. Retinol also helps to remove patches from the skin and give it a healthy tone. Many skin care products have retinol as one of the ingredients. Dermatologists advise that the best way to use retinol is to apply it at night and then use a moisturizer and sunscreen the following day. This is because if you expose retinol to sunlight, there is a danger that your skin might become dry and scaly.

Vitamin C

Vitamin C is not just used to promote the overall health of the body but can also be used to help keep skin strong and flexible. Vitamin C helps to boost collagen and helps to reduce the formation of wrinkles and scars. Vitamin C is also often found in skin care products, such as creams and lotions.

Oenzyme

This is an antioxidant that is naturally occurring in the human body. As an individual grows older, the body produces less of it and this makes the skin vulnerable to various forms of damage. Skin care products normally include this ingredient in order to help revitalize the skin. Oenzyme helps to reduce the formation of wrinkles around the eyes.

Salicylic Acid

This is a common ingredient found in over-the-counter creams and lotions that are used to treat acne. Salicylic acid helps to reduce blackheads and whiteheads, as well as keep the skin smooth and supple. Something to note about this ingredient is that you should avoid using it if you are allergic to aspirin. If you are looking for a professional cosmetic development team that can recommend or include some of these ingredients into your skin care products, talk to Architectural Beauty. We can help you in the product formulation process, as well as the testing, packaging, and marketing stages.  

Packaging is one of the most important aspects of a cosmetic product. How one packages the product determines how well potential customers will be able to identify it on the shelves, as well as how easy it will be to use. Working with a professional cosmetic development team to help you design the product’s packaging can help make this process easier. When designing the packaging for your cosmetics, here are some things to avoid:

Excluding Usage Directions

Usage directions help your customers use your product safely, thus maximizing the product’s potential. Many manufacturers, however, make mistakes when designing their packaging by only including the usage directions in the outer package (the box in which it comes in) and neglecting to have the usage directions printed on the actual packaging that holds the product (the tube or tin).

The problem with this is that most people tend to throw away the bulky packaging when they buy your product and if the tube or tin does not have usage directions, then they are left unable to figure out how to properly use your product. The way around this problem is to have usage directions printed both in the product packaging and the outer packaging.

Not Using Transparent Packaging

The current trend is to use transparent packaging which helps users know when the product is running out. If one is unable to have the whole package transparent, one can have a transparent indicator that allows the user to gauge the remaining amount of the product’s content. Transparent product packaging also conveys a sense of transparency and add a glamorous look to the product.

Not Making the Product Easy to Use

When your team is designing the packaging, it helps to test it in real life situations to understand what the user experience will be like. For example, one should be able to open the jar or tube without spilling the product. The package must also allow you to use all of the product. Clients must also be able to open the cap without needing tools or getting help to open them.

This is, of course, counter-balanced by the fact that you must also ensure that the product is properly sealed to guarantee clients that the product has not been tampered with. When designing the packaging, business owners need to think through how the product is likely to be stored. Most cosmetic products are placed on a shelf or on a table. If the design does not allow for the product to rest securely on a flat surface, the owner of that product may face constant spillages when the product topples over the table or off the shelf. Many cosmetic manufacturers often give samples of the product to a variety of people to use for a few days. This way, they get to understand some of the challenges that users might face and to adjust the form of the packaging accordingly.

Using Poor Quality Material

Avoid using cheap materials on the packaging. This is because people are likely to travel with your product or pack them in suitcases. For these reasons, poor quality packaging might affect reputation or lead to spillages, which in turn damages other items.

There is a lot of confusion over the role of the Food and Drug Administration (FDA) in the regulation of cosmetic products and ingredients. Many people do not understand the differences between FDA-regulated products and FDA-approved products. To understand the differences between the two, it is important to first understand how the FDA works.

How the FDA Works

The FDA is an agency that was created by the U.S. Congress to regulate the food and drug industry. Congress gives power to the FDA to create regulations that align with Congress laws and to enforce these regulations. For the cosmetic industry, the main laws that regulate this industry are the Federal Food, Drug and Cosmetic Act and the Fair Packaging and Labelling Act. These two laws are the basis for all regulations that the FDA enforces in the cosmetic industry.

Definition of Cosmetics

Under these laws, cosmetics are defined as articles that are meant to be applied on to the human body by rubbing, pouring, or spraying. It is important to note that soaps are not included in this category of products. This category of products also does not include any products that are used in the above ways but are meant for treatment purposes. In addition, the cream that your dermatologist prescribes to treat itchy skin symptoms is not considered cosmetics.

Law on Cosmetics

The law makes it illegal to sell adulterated or misbranded cosmetics in interstate trading. What this means is that products that include poisonous ingredients, dirty, or decomposed ingredients, or are prepared or packaged in unsanitary conditions can be harmful to the health of the users or can cause injury. All these and more are considered adulterated products and cannot be sold under these laws. This is the reason why cosmetic manufacturers invest in testing facilities or partner with organizations that help them test their products to ensure compliance.

Do Cosmetics Need FDA Approval?

This brings us to the main question of the article. The answer is no. The FDA does not approve cosmetic products apart from color additive ingredients. The FDA, however, can take action if a product in the market is not in compliance with any of the conditions we mentioned in the previous paragraph. Cosmetic manufacturers are free to use any ingredient in their products as long as it is safe (that is to say, it does not fall under the category of factors that the FDA considers as adulterated) and the product is properly labeled.

Under the law, cosmetics manufacturers have a legal responsibility to ensure that their products are safe. There are, however, no specific tests to demonstrate the safety of the products nor are manufacturers required to share safety information with the FDA. The FDA does not also function as a private testing laboratory for any cosmetics manufacturer. This is because it wishes to avoid the perception of being beholden to any one of the manufacturers out there. The FDA collects samples for routine testing and may sometimes conduct audits instead.

When you launch a series of beauty products into the market, there are many factors that one should consider in order to achieve a successful product launch. While there is a large market for beauty products, it is also an inescapable fact that there are numerous competing products. This means that the way products are introduced into the market helps determine how successful the product will be. Here are some of the factors to consider when launching new beauty products in any market.

You Don’t Need Traditional Marketing

Product launches in the past have followed a script that was crafted through years of product launches. This script normally includes using PR experts, as well as buying ad space in magazines, newspapers and television stations. Today, entrepreneurs launching beauty products have extra resources such as social media to reach their target audiences. Through social media, one can tap into the services of makeup artists to help push the products. These make-up artists often have a huge following on social media and can help demonstrate how the product will be used, as well as give positive reviews.

Free Samples

This is an effective way of introducing your product to the market. Many people cringe at the idea of giving away their valuable products for free, but when this strategy is properly used, free samples can be very effective. You can consider giving samples to social media influencers, such as makeup artists we spoke about in the previous paragraph. There are also numerous beauty and fashion writers to look out for, and giving them a sample can help encourage them to write reviews about your product. Remember that many of these fashion writers and TV presenters are always on the lookout for new material to write and talk about. This means that you can establish a mutually beneficial partnership with them.

Target the Right Market

Products have various markets and one of the key steps is to identify the correct market for your product. For example, is the product for use by men or women? Secondly, consider the price-point of the product and work out the social-economic profile of consumers who are likely to use it. Identifying who your potential buyer is will help you choose the correct influencers or brand ambassadors who will market your product. When you are doing this, it might help to study what your competitors are doing as well. The idea is not to duplicate what they are doing but to understand your potential customers and their buying dynamics.

Appeal to Potential Customers

Once you understand your customers, the next step is to align your marketing content and product to appeal to them. For example, are your clients seeking to stand out by using your products? If that is the case, the promotion, sale, and packaging of the product all have to appeal to this sense of exclusivity. If this is the profile of your client, avoid selling the product in a discount shop as this creates a mismatch between the product and the buyers. Next, decide whether to work with a professional agency such as Architectural Beauty to help you in the roll-out. This way, you are guaranteed professional support based on years of experience.